Red/Tripple Red was nominated and featured in the book “the World‘s Best 200 Packaging Designers”
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Red was approached to talk about success in NY - a story by journalist Felix Lill.
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Red R. Thalhammer writes about natural product branding and packaging.
Consumers seeking organic and natural products look for brands that speak to their lifestyle approach. The packaging of such products must appeal to this contemporary mind-set.
In today‘s crowded marketplace, it is extremely difficult for a cosmetic product to stand out among the many others on the shelf. The current rise in popularity of natural products makes today the perfect time to introduce a whole new experience to beauty product packaging. It is imperative that companies place emphasis on packaging for subtle yet strong brand execution, and in so doing, communicate a contemporary philosophy while ensuring their distinct place in the natural cosmetics market.
/// Read the whole story
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Featured in Swiss trade magazine with examples for packaging ergonomics & design for dairy products
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